2016–2018 Technology Trends: Insurers Must Move Beyond the 32nd Square
If it seems that technology and associated technology capabilities are moving faster than you can handle, you’re correct. The nature of technology is expanding exponentially, and at the same time, insurance firms’ ability to create and deploy solutions using new ICT to get and keep customers is falling behind and quickly aging. However, insurers can’t use this never-ceasing expansion of ICT applications into the second half of the chessboard (i.e. beyond the 32nd square) as an excuse to continue to use “traditional” technology to support their companies. Customers now have the power in the commerce equation and will increasingly expect to have immersive, seamless, real-time experiences when conducting business with insurance firms throughout 2016–2018 and the years ahead.